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Events

GO! virtual strategy workshops tackle key challenges for our network, from SME business owners to senior marketing leaders.

Upcoming
Past Events
Dodging the Drift - How Marketers Can Manage Successful Web Build Projects
1 Feb
9:00 am
Marketing+

Dodging the Drift - How Marketers Can Manage Successful Web Build Projects

Building a website can be a daunting task. So, how do you keep a web project on the right track? In this session, our experts share the common challenges marketers face when undertaking a website rebuild, and what you need to know before you invest.

Virtual
Ended
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Investing in PR - Finding your Strategy in 2024
25 Jan
9:00 am
Marketing+

Investing in PR - Finding your Strategy in 2024

With more options for PR & Communications activity than ever, how do you define the right angle for your business? In this session, our experts share everything you need to assess, prioritise, and deliver an effective PR strategy that works for you.

Virtual
Ended
Read More
Making Digital PR Work in Beauty
24 Jan
10:00 am
From our Network

Making Digital PR Work in Beauty

From clicks to coverage: Maximising impact with Digital PR tactics. In this session, you'll learn the importance of Digital PR, how it benefits your brand and website rankings, and how to secure those valuable, high authority links.

Virtual
Ended
Read More
Building a Great TV Ad for a Fraction of the Budget with Dog Cat & Mouse
23 Jan
9:00 am
Deep Dive

Building a Great TV Ad for a Fraction of the Budget with Dog Cat & Mouse

Could TV advertising be the next step for your brand? In this session, Network members Dog Cat & Mouse join us to demonstrate 10 ways brands can make the most of their budget when it comes to creating an impactful, effective TV ad that lasts.

Virtual
Ended
Read More
Tone of Voice 101 - Building and Reinforcing a Consistent Voice for your Brand
18 Jan
9:00 am
Marketing+

Tone of Voice 101 - Building and Reinforcing a Consistent Voice for your Brand

As brand reputations become more important than ever, are you keeping your audience connected? In this workshop, we’ll discuss the core tenets of a strong brand voice, the role it can play, and best practise guidance for consistency in your TOV.

Virtual
Ended
Read More
Shaping The Future: The Messy Middle for Insurance in 2024
18 Jan
8:30 am
From our Network

Shaping The Future: The Messy Middle for Insurance in 2024

Join Network Members ROAST, Kitty and a host of industry professionals to delve into how the Insurance industry is affected by the latest Google Messy Middle 2.0 update, and how to make proactive marketing decisions based on the findings.

In Person
Ended
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101 Ways to Get More from your PPC Strategy in 2024
11 Jan
9:00 am
Marketing+

101 Ways to Get More from your PPC Strategy in 2024

Your PPC strategy shouldn’t exist in a vacuum. In this expert-led session, we cover how to leverage insights from your PPC campaigns to support both your wider marketing strategy, and your business as a whole.

Virtual
Ended
Read More
Telling Stronger Brand Stories with Emotive and Behavioural Marketing
7 Dec
9:00 am
Marketing+

Telling Stronger Brand Stories with Emotive and Behavioural Marketing

In an era of ‘cynical’ audiences, how do you tell a brand story that resonates? In this workshop for marketing leaders, our experts share how to build an authentic brand strategy that connects with your audience, but also stays true to your values.

Virtual
Ended
Read More
Marketing to Midlife Women with The Behaviours Agency
5 Dec
9:00 am
Deep Dive

Marketing to Midlife Women with The Behaviours Agency

In this interactive session, GO! Network members The Behaviours Agency explore what’s going on in these powerful women's lives, and share how in-house marketing leaders can take advantage of this huge commercial opportunity.

Virtual
Ended
Read More
Investing in Long-term Audience Engagement with Creative Storytelling
30 Nov
9:00 am
Marketing+

Investing in Long-term Audience Engagement with Creative Storytelling

From re-engaging existing customers to boosting client retention, this workshop will cover the ins and outs of creative storytelling that builds stronger connections with your ideal audience - and the questions you need to ask to get started.

Virtual
Ended
Read More
Modernising Digital Marketing for Legacy Industries
23 Nov
9:00 am
Marketing+

Modernising Digital Marketing for Legacy Industries

In this session for senior leaders across professional services, B2B, education, finance, and more, our experts join us to shed light on the digital marketing ‘wins’ that can drive your brand ahead of the curve in the new year.

Virtual
Ended
Read More
Differentiation in Category - Building Brand Recognition in 2024
16 Nov
9:00 am
Marketing+

Differentiation in Category - Building Brand Recognition in 2024

From customer research to building differentiators into your wider strategy, in this workshop for in-house leaders, our customer, creative, and branding experts address some of the most common challenges of building brand recognition in 2024.

Virtual
Ended
Read More
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