Upping the Investment - How to Get Buy-in for Marketing Agency Support from your C-suite

New technology, innovated ideas, and external support to bolster your marketing strategy will fall flat without C-suite buy-in. So, what are the critical steps to gain financial backing from your senior executives?

talkSPORT BET Selects Democracy PR for Brand Awareness and New Market Launch

Manchester-based Democracy PR has been selected by talkSPORT BET to support their new market activation following a competitive search and selection process managed by The GO! Network.

Starting at the End | YourFilm

When creating a brand new video asset, thought always has to go into the purpose and eventual format(s). But this can go very wrong if you don’t plan for it from the start. Let’s look at why this is and how to get it right while maximising value.

The Benefits of Hiring a Full Service Agency | YourFilm

In this guide, we'll explore the benefits of partnering with a full-service video production company and how to connect with us at YourFilm, a team that crafts diverse and compelling video content for businesses.

The Best Marketing Campaigns of 2024 - April to June

We bring you a round-up of the biggest and best Creative, Digital, and OOH marketing and advertising campaigns each month in 2024.

Pitch Win: O’Donnell Moonshine appoint TrunkBBI for Brand & Strategy Project

The high-quality spirits and liqueurs brand will be working with GO! Network members TrunkBBI to drive ambitious expansion plans after winning at pitch.

In-housing, outsourcing, and AI - optimising your content production with new tech

AI technologies are revolutionizing the way we create, curate, and optimise content – but is this new technology helping or hurting the quality of the content we put out?

Pitch Win: The Health Lottery Select Realtime Agency for New Lead Media and Creative Partnership

The London/Denver based agency will be working with The Health Lottery after a competitive agency search and selection process managed by The GO! Network.

Against the Grain: Multiplier

Our Head of Brand Partnerships, Adam Walker had the pleasure of chatting with Emily Dunlop, Head of Marketing at Multiplier, about her fascinating journey navigating the hyper-growth environment of brand leadership.