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Insights

Events

GO! virtual strategy workshops tackle key challenges for our network, from SME business owners to senior marketing leaders.

Upcoming
Past Events
The Science of Storytelling: How to Create Emotional Connections with Your Audience
12 Jun
9:00 am
Marketing+

The Science of Storytelling: How to Create Emotional Connections with Your Audience

Great marketing isn’t just about selling - it’s about storytelling. But what makes a story compelling? How do narratives shape consumer decisions?

Virtual
Ended
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The Psychology of Persuasion: How to Craft Email Campaigns That Convert
26 Jun
9:00 am
Marketing+

The Psychology of Persuasion: How to Craft Email Campaigns That Convert

In a world where inboxes are flooded daily, how do you make sure your emails stand out and drive action?

Virtual
Ended
Read More
Getting More from your Website in 2023 - The Complete Guide
9 Mar
9:00 am
Marketing+

Getting More from your Website in 2023 - The Complete Guide

Your website should be more than just a shopfront. In this session for digital marketing leaders, our experts are here share what you need to make more of your website in 2023.

Virtual
Ended
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Building a Business Community that's not Boring - In Conversation with Chloë Thomas
1 Mar
1:00 pm
SCALE Series

Building a Business Community that's not Boring - In Conversation with Chloë Thomas

In this session for marketing leaders looking to drive better connections with their audience, eCommerce MasterPlan creator Chloë Thomas joins us to share her experience building an engaged, organic platform that drives real business return.

Virtual
Ended
Read More
Driving Stronger Data and Insights from your Marketing Strategy
16 Feb
9:00 am
Marketing+

Driving Stronger Data and Insights from your Marketing Strategy

Marketing is full of data – why not put it to use? In this strategy session for marketing leaders, we’ll share how to leverage your existing performance data and analytics to drive valuable insights for your team, and wider business alike.

Virtual
Ended
Read More
Impactful Inbound - Building Consistent and Effective Cross-Channel Campaigns
9 Feb
9:00 am
Marketing+

Impactful Inbound - Building Consistent and Effective Cross-Channel Campaigns

How do you build cross-channel inbound marketing campaigns that make sense to your audience? In this expert-led virtual workshop, we’ll walk through both the creative and digital building blocks of consistent, effective inbound campaigns.

Virtual
Ended
Read More
Finding Time for the Future - Techniques to Successfully Build a Roadmap for Tomorrow's Technology
9 Feb
8:30 am
From our Network

Finding Time for the Future - Techniques to Successfully Build a Roadmap for Tomorrow's Technology

In this event run by digital product business, Apadmi, they're setting time aside to look towards the future and focus on evolving technologies and customer experience.

In Person
Ended
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Deep Dive - Don't let a Financial Crisis go to Waste - 3 Brand Principles to Navigate the Recession
31 Jan
9:30 am
Deep Dive

Deep Dive - Don't let a Financial Crisis go to Waste - 3 Brand Principles to Navigate the Recession

In this interactive deep dive session, GO! Network members Drummond Central share how marketers can navigate the recession, turn it to their advantage, and recover faster with 3 key principles - that are easier said than done.

Virtual
Ended
Read More
Building and Nurturing Authentic Brand Loyalty with Your Audience
26 Jan
9:00 am
Marketing+

Building and Nurturing Authentic Brand Loyalty with Your Audience

In this leadership workshop for brand, marketing, and customer team leads, learn how to engage audiences with your brand in a way that builds trust – and loyalty – for the long run.

Virtual
Ended
Read More
Investing in Organic Growth - Maximising your Channels in 2023
19 Jan
9:00 am
Marketing+

Investing in Organic Growth - Maximising your Channels in 2023

In this strategy workshop for marketing leaders, our social, SEO, and content experts share how to supercharge your brand awareness and engagement by making the most of what you’ve already got.

Virtual
Ended
Read More
Deep Dive - How To Make LinkedIn Work For You
17 Jan
9:00 am
Deep Dive

Deep Dive - How To Make LinkedIn Work For You

In this interactive deep dive session, Network members Present Works join us to arm you with the theory, know-how and best practice to turn your personal LinkedIn profile into a inbound lead generation machine in 2023.

Virtual
Ended
Read More
PR in 2023 - What to Expect and Where to Start
8 Dec
9:00 am
Marketing+

PR in 2023 - What to Expect and Where to Start

In this workshop for Comms, PR, and Media leaders, our PR experts are sharing everything you need to assess, prioritise, and deliver an effective PR strategy that works for your business.

Virtual
Ended
Read More
Organic Social 2023 - Trends and Opportunities for your Growth Strategy
24 Nov
9:00 am
Marketing+

Organic Social 2023 - Trends and Opportunities for your Growth Strategy

In this strategy briefing for marketing and communications business leaders, our panel of experts will share the latest trends, challenges, and opportunities for effective organic social growth in the New Year.

Virtual
Ended
Read More
Creating Effective Attribution Models for App Marketers that Thrive in the Privacy-First era
22 Nov
9:00 am
Deep Dive

Creating Effective Attribution Models for App Marketers that Thrive in the Privacy-First era

In this Deep Dive, M&C Saatchi Performance share how to adapt your measurement strategy to understand the impact of digital spend, and drive performance in a privacy-first era that makes attribution more complex than ever.

Virtual
Ended
Read More
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