Ones to Watch: 8 of the Most Impactful Ad Campaigns of May 2022

With Platinum Jubilees and #PartyGate grabbing the headlines recently, we highlight eight marketing campaigns you might have missed in May.

Where to get Started with your Media Spend

How do you make the most of your media spend? In this article, our media buying experts share how to navigate the nuances of media spending and paid media – where to get started, and how to ensure success.

How Brands Can Empower People to Care About Nature: Six Key Takeaways from Creature & Co.

According to GO! Network member Creature & Co., “The Climate Crisis has further stoked the flames of the Nature Crisis.” But what is the difference between these two inseparably linked, growing emergencies?

How In-house Marketing Teams can Avoid Bottlenecking with Overflow Support and Planning

In this article, GO! network member Stocks Taylor Benson give advice on how to avoid bottlenecking with overflow support and planning.

Building an Integrated Digital Marketing Campaign Across Your Performance Channels

What’s the difference between using multiple digital channels in your marketing, and a fully integrated digital campaign? We asked our Digital experts how to plan for success when building a truly integrated digital marketing campaign.

Is It Time To Go D2C With Your Business? Here's What You Need To Know

This week, GO! Network agencies and our experts discuss the key benefits and potential challenges of going Direct to Consumer - D2C - with your business.

Modernising your PR Strategy - Blending A Digital and Traditional Approach

As recent debates on the relevancy of traditional PR continue, are marketers missing the point? As the sector evolves and adapts, we asked our network of PR experts to share the latest trends, challenges, and tactics for a modernised PR strategy.

How to Get the Best from Your Marketing Agency Relationships

Whether you're deciding if you even need a marketing agency, running a search, or evaluating your partners - here's everything you need to know about working with agencies to build strong brand-agency relationships.

Ones to Watch: 8 Of the Most Impactful Ad Campaigns of 2022

As a new report shows the UK media industry regained hundreds of millions of pounds in ad revenue over the past twelve months, we highlight eight marketing campaigns launched last month in April as 2022 shapes into another record-breaking year.