<div class="gn-article"><div class="gn-hero gn-reveal"> <div class="gn-hero__image"><img src="https://cdn.prod.website-files.com/687a235da6861294eec73166/69fa70edab5011b4fe1ac27b_blob-69b3f3d7e5255197723561.png" alt=""></div> <div class="gn-hero__head"> <span class="gn-kicker"><span class="dot"></span>News</span> <h1 class="gn-title"><em>Showcase Win:</em> Mi Hub selects Social Trinity</h1> <div class="gn-meta"> <strong>The GO Network</strong> <span class="pip"></span> <span>19 November 2025</span> <span class="pip"></span> <span>2 min read</span> </div> </div> </div> <div class="gn-body"> <h2 class="gn-reveal">The Showcase</h2> <p class="gn-lede gn-reveal">Mi Hub is an international supplier of corporate clothing and uniform solutions, trading through several brands including Alexandra and Alex Direct. The business serves a wide range of audiences, from healthcare professionals to trade specialists, and is exploring new ways to connect with these communities through social media.</p> <p class="gn-reveal">The organisation had historically managed social media activity internally, but identified an opportunity to introduce external expertise to help evolve its approach and unlock the potential of social channels as part of its wider digital strategy.</p> <p class="gn-reveal">Working closely with the marketing team, <strong>The GO Network</strong> identified agencies with strong experience in social media strategy, content creation and community building, before introducing relevant partners through its agency showcase process.</p> <p class="gn-reveal">Joshua Doherty, Digital Marketing Specialist at Mi Hub, said:</p> <blockquote class="gn-blockquote gn-reveal">"It's been really smooth and easy to work with The GO Network. It's allowed us to be much more hands off and we put out trust in them to find us the best agencies possible. The thorough communication with Darren really stood out. He worked diligently to ensure we were happy throughout the entire process."<cite>Joshua Doherty · Digital Marketing Specialist, Mi Hub</cite></blockquote> <figure class="gn-fig gn-reveal"> <div class="gn-fig__media"><img src="https://cdn.prod.website-files.com/687a235da6861294eec73166/69fcb00db80b107011fcb19c_69fcb00bb80b107011fcb03e_social-cards-home-69b339ea5dccc054518807.png" alt="Mi Hub and Social Trinity showcase win facilitated by The GO Network"></div> <figcaption>Mi Hub selects Social Trinity following an agency showcase introduction facilitated by The GO Network.</figcaption> </figure> <h2 class="gn-reveal">The Appointment</h2> <p class="gn-reveal">Following introductions, Mi Hub began working with Social Trinity across both the Alexandra and Alex Direct brands, with an initial focus on developing social media activity and testing how the channel can support audience engagement and brand visibility.</p> <p class="gn-reveal">Joshua Doherty added:</p> <blockquote class="gn-blockquote gn-reveal">"We were looking to overhaul the agencies we worked with as well as bring in agencies for functions we hadn't previously catered for, such as social media. Social Trinity shared our vision for the potential of both brands in the social space, and their three-month contract terms meant we could test a new channel without committing to long agreements."<cite>Joshua Doherty · Digital Marketing Specialist, Mi Hub</cite></blockquote> <p class="gn-reveal">Darren Harsley, Head of Brand Partnerships at The GO Network, commented:</p> <aside class="gn-quote gn-reveal"><q>Social Trinity demonstrated a strong understanding of the opportunity across both brands and how social media can play a meaningful role in building engaged communities around their audiences.</q><cite>Darren Harsley · Head of Brand Partnerships, The GO Network</cite></aside> </div></div>