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<span class="gn-kicker"><span class="dot"></span>Event · Expression</span>
<h1 class="gn-title">PR in 2023 - What to Expect and Where to Start</h1>
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<strong>The GO Network</strong>
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<span>8 December 2022</span>
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<span>1 min read</span>
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<span class="gn-event-meta__label">When</span>
<span class="gn-event-meta__value gn-date">Thu, 8 Dec 2022 · 09:00</span>
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<span class="gn-event-meta__label">Where</span>
<span class="gn-event-meta__value">Online</span>
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<span class="gn-event-meta__label">Status</span>
<span class="gn-event-status gn-event-status--recording">Past · Recording</span>
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<p class="gn-lede gn-reveal">From data-driven strategies to the rise of influencer engagement and brand partnerships, a lot's changed in 2022 when it comes to what makes an effective, measurable PR strategy.</p>
<p class="gn-reveal">As communications leaders finalise planning for the New Year, we're bringing our PR, Comms, and Media Strategy experts together to share their predictions for 2023 in this end-of-year briefing.</p>
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<div class="gn-callout__label">What this means for you</div>
<h4>On the Agenda</h4>
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<li><strong>Industry changes.</strong> The broader themes we're seeing across the world of PR, and what it means for different strategies and objectives</li>
<li><strong>Risks and opportunities.</strong> The impact of these trends, mistakes to avoid, and opportunities to jump on in 2023 for your brand</li>
<li><strong>PR in 2023.</strong> Practical guidance for building a modernised PR strategy in the New Year, where to focus efforts, and what to keep in mind</li>
<li><strong>Q&A with our experts</strong></li>
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<h3 class="gn-speakers__title">Speakers</h3>
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<span class="gn-speaker__name">Sam Cobden</span>
<span class="gn-speaker__role">Digital PR Executive · Dark Horse</span>
<a href="https://www.linkedin.com/in/sjcobden/" class="gn-speaker__link" target="_blank">LinkedIn →</a>
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<span class="gn-speaker__name">Ashley Carr</span>
<span class="gn-speaker__role">Managing Director · Neo PR</span>
<a href="https://www.linkedin.com/in/ashleycarr1/" class="gn-speaker__link" target="_blank">LinkedIn →</a>
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<span class="gn-speaker__name">Abigail Outhwaite</span>
<span class="gn-speaker__role">Associate Director · PR Agency One</span>
<a href="https://www.linkedin.com/in/abigail-o-36650a14/" class="gn-speaker__link" target="_blank">LinkedIn →</a>
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<span class="gn-speaker__name">Rob Skinner</span>
<span class="gn-speaker__role">Founder & MD · Skout PR</span>
<a href="https://www.linkedin.com/in/robmskinner/" class="gn-speaker__link" target="_blank">LinkedIn →</a>
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<span class="gn-speaker__name">Alex Halls</span>
<span class="gn-speaker__role">Account Director · Hatch Group</span>
<a href="https://www.linkedin.com/in/alex-halls-01/" class="gn-speaker__link" target="_blank">LinkedIn →</a>
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<p class="gn-reveal">Got a specific challenge? This industry workshop will allow you to ask key questions that shape the conversation – register below to reserve your place.</p>
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<aside class="gn-related gn-reveal" data-auto="related-reading">
<div class="gn-related__label">Related reading</div>
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