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<span class="gn-kicker"><span class="dot"></span>Event · Expression</span>
<h1 class="gn-title">Using personalisation to enhance digital performance</h1>
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<strong>The GO Network</strong>
<span class="pip"></span>
<span>7 October 2021</span>
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<span>1 min read</span>
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<span class="gn-event-meta__label">When</span>
<span class="gn-event-meta__value gn-date">Thu, 7 Oct 2021 · 09:00</span>
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<span class="gn-event-meta__label">Where</span>
<span class="gn-event-meta__value">Online</span>
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<span class="gn-event-meta__label">Status</span>
<span class="gn-event-status gn-event-status--recording">Past · Recording</span>
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<p class="gn-lede gn-reveal">Demonstrating relevance to your audiences is likely one of the top priorities of your demand gen/ABM marketing strategies.</p>
<p class="gn-reveal">Ensuring you resonate on a 1:1 level with target prospects, opportunities and customers alike can make the single biggest difference, but how confident are you that you're hitting the mark?</p>
<p class="gn-reveal">In this interactive session for digital marketers, Chris and Rachel from Webeo will be sharing the findings and insight from the B2B Marketing Personalisation Report and turning it into real-world benchmarks and actionable advice.</p>
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<div class="gn-callout__label">What this means for you</div>
<h4>Key points on the agenda:</h4>
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<li><strong>How you compare against your B2B colleagues in the world of personalisation.</strong></li>
<li><strong>How to harmonise your omni-channel personalisation activity.</strong></li>
<li><strong>How personalisation can support your demand gen strategy, as well as CX and ROI.</strong></li>
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