<div class="gn-article"><div class="gn-hero gn-reveal"> <div class="gn-hero__image"><img src="https://cdn.prod.website-files.com/687a235da6861294eec73166/68932b1aa0c075864e804839_651d3d376f0ccb497da4db8c_6239d1e93de54e3ae13cd756_Untitled20(83).png" alt=""></div> <div class="gn-hero__head"> <span class="gn-kicker"><span class="dot"></span>News</span> <h1 class="gn-title">Crossfader appoint Social Buff for cross-channel Digital Strategy Support</h1> <div class="gn-meta"> <strong>The GO Network</strong> <span class="pip"></span> <span>28 March 2022</span> <span class="pip"></span> <span>1 min read</span> </div> </div> </div> <div class="gn-body"> <p class="gn-lede gn-reveal">The Online DJ School and Community, <a href="https://wearecrossfader.co.uk/">Crossfader</a>, have appointed performance marketing specialists and GO Network Members Social Buff, to build out a clear Digital Marketing strategy for their continuing growth.</p> <p class="gn-reveal">The team approached GO Network looking for an agency partner that could demonstrate clear ROI and guide the brand through the process to maximise success.</p> <p class="gn-reveal"><a href="https://socialbuff.com/">Social Buff</a> were appointed after a competitive process via GO Network.</p> <blockquote class="gn-blockquote gn-reveal">"We spoke to several other agencies outside of the ones recommended by GO Network and the ones GO Network recommended were MUCH more suitable for our company. They were more experienced and their pitches were way more detailed. Out of the 6 agencies we spoke to, the 2 from GO Network were top of the list and we happily would have worked with both. Ultimately, we selected Social Buff due to the relevant experience in our sector and being a young and disruptive company."<cite>Katie Riddoch · Co-Founder, Crossfader</cite></blockquote> <p class="gn-reveal">Social Buff Co-Founder William Ferreira said the team are looking forward to an exciting partnership with the brand.</p> <blockquote class="gn-blockquote gn-reveal">"We're incredibly excited to be working with Crossfader, they've built a truly unique product that has generated great traction in such a short period of time. Having had experience in the e-learning sector taking similar business models from pre-launch to multi-million pounds in revenue, we're confident we can do the same by implementing a robust performance marketing strategy to accelerate their growth."<cite>William Ferreira · Co-Founder, Social Buff</cite></blockquote> <p class="gn-reveal"><strong><em>The GO Network is a cost-free agency search process for brands across all sectors. If you'd like to learn more about our process or get started, get in touch <a href="https://www.thegonetwork.com/get-in-touch">here</a>.</em></strong></p> </div></div> <aside class="gn-related gn-reveal" data-auto="related-reading"> <div class="gn-related__label">Related reading</div> <ul class="gn-related__list"> <li class="gn-related__item"> <a href="/articles/boom-appoint-network-members-curated-for-performance-marketing-support" class="gn-related__link"> <span class="gn-related__category">News</span> <span class="gn-related__title">BOOM appoint Network Members Curated for Performance Marketing support</span> <span class="gn-related__excerpt">BOOM chose Curated Digital to drive lead generation and sales growth after a competitive pitch managed by The GO Network. See how the match </span> </a> </li> <li class="gn-related__item"> <a href="/articles/loop-cashmere-appoint-cedarwood-digital-for-online-media-strategy" class="gn-related__link"> <span class="gn-related__category">News</span> <span class="gn-related__title">Loop Cashmere Appoint Cedarwood Digital for Online Media Strategy</span> <span class="gn-related__excerpt">Agency pitch win secured through The GO Network as Loop Cashmere finds its digital partner fast using a vetted, competitive process.</span> </a> </li> <li class="gn-related__item"> <a href="/articles/continental-appoint-citypress-for-integrated-support-via-the-go-network" class="gn-related__link"> <span class="gn-related__category">News</span> <span class="gn-related__title">Continental appoint Citypress for Integrated support via The GO Network</span> <span class="gn-related__excerpt">Manchester agency Citypress beat a competitive pitch for Continental&#39;s PR, Digital and Social Media account, selected through The GO Network</span> </a> </li> <li class="gn-related__item"> <a href="/articles/sorted-group-appoint-network-members-ice-blue-sky-for-abm-strategy" class="gn-related__link"> <span class="gn-related__category">News</span> <span class="gn-related__title">Sorted Group appoint Network Members Ice Blue Sky for ABM strategy</span> <span class="gn-related__excerpt">Sorted Group selected Ice Blue Sky after a competitive pitch for UK account-based marketing, covering creative, channel activation and strat</span> </a> </li> </ul> </aside>