In this year’s 'Pulse Check' report, find out what 150+ in-house and agency marketing leaders shared about the trends, challenges, and opportunities they’re expecting to see in 2024.

As internal business challenges - such as resource, team capacity, and budget - continue to restrict strategy development, the marketing industry in 2024 is under more pressure than ever to adapt.

From investing in brand Awareness and audience building to the growing challenge of keeping updated with platform or channel development, to prioritising external budget on digital performance and paid strategies, this year’s ‘Pulse Check’ survey asks 150+ in-house and agency leaders across 13 industry sectors and 14 marketing specialisms to share their predictions on the trends, challenges, and opportunities of 2024.

In this free report from The GO! Network, you'll find:

🟢 The Changing face of Brand-Agency Relationships

🟢 Resource & Marketing Ecosystems in 2024

🟢 The Major Challenges to In-House Teams this Year

🟢 Areas of Impact – Strategic Priorities & Trends for Marketers

🟢 Key Advice & Final Considerations for In-House Leaders

Download the full report, and we'll send a hi-resolution copy to your inbox.

With thanks to our named contributors; Your Film, Visualsoft, Inkling Agency, Giants & Titans, Byotrol, Audience Collective, Ice Blue Sky, BH&P, ARCH, ThoughtShift, Userism, Dog Cat & Mouse, Democracy PR, The SEO Works, Curated, Finally Agency, Flaunt Digital, Radial Path, Green Feathers, Bowler Hat, Hex Digital, Juno Ecommerce, Start Communication Ltd, Pilot Group, Red Flag Alert, Aparito Group, Watts Group, Housekeep, Sciart Marketing, Present Works, Calor, Ghyston, J.Parker's, Teamsport Indoor Karting, Wilson Partners, Aira, Bandstand, Beyond Collective, Conversion Digital, Different Narrative, Digit, Empower Agency, GottaBe! Marketing, Handyman Interactive, Hewitt Matthews, L-E-A-P, Leopard Co., Liberty Marketing, MGA, Recipe, Resin Marketing and Vervaunt.