As challenges of global issues, capacity management, and buy-in for further investment continue to loom over in-house marketers, the marketing industry in 2023 is under more pressure than ever to adapt.
From investing in brand-building to the growing challenge of attribution and data analysis to changing consumer expectations, this year’s ‘Pulse Check’ survey asks 150+ in-house and agency marketing leaders to share their predictions on the trends, challenges, and opportunities they’re expecting to see in 2023.
In this free report from The GO! Network, you'll find:
- The major opportunities that both in-house and agency marketing leaders are banking on in 2023
- The greatest challenges ahead for the marketing industry
- Trends and shifts in the relationships between in-house marketing leaders and their marketing agency partners
- The key marketing trends that leaders are expecting to shape the industry this year
- Major considerations and guidance from more than 40 marketing leaders
Download the full report below, and we'll send a hi-resolution copy to your inbox.
With thanks to our named contributors; Anaergia, Aparito, Exclaimer, Glean, IRIS Software Group, Lovell, Meridian Business Support, Photomath, Respect Mortgages, We are Adam, Victorian Plumbing, A Story Called, Actuate Agency, Audience Collective, Better Agency, BH&P, Curated, Dead Pixel Films, december19, Different Narrative, Distribute Digital, Drummond Central, Emperor, Empower, Evoluted, Evolved, Fabric Social, GottaBe!, hub, Ice Blue Sky, Miramar Group, MOOT, Peak District SEO, Quba, Quibble, Sciart Marketing, Secret Source, Selesti, Smartebusiness, Smoking Gun, SnowLilley Marketing, Start Communication, Summit, The Audit Lab, The SEO Works, TrunkBBI, Visualsoft, WebBox, Whiteoaks International, Workhouse, and more.
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