From data-driven strategies to the rise of influencer engagement and brand partnerships, a lot's changed in 2022 when it comes to what makes an effective, measurable PR strategy.
As communications leaders finalise planning for the New Year, we bring our PR, Comms, and Media Strategy experts together to share their predictions for 2023 in this end-of-year briefing.
On the Agenda:
- Industry changes – The broader themes we’re seeing across the world of PR, and what it means for different strategies and objectives
- Risks and opportunities – The impact of these trends, mistakes to avoid, and opportunities to jump on in 2023 for your brand
- PR in 2023 – Practical guidance for building a modernised PR strategy in the New Year, where to focus efforts, and what to keep in mind
- Q&A with our experts
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Playback - Building and Nurturing Authentic Brand Loyalty with Your Audience
In this leadership workshop for brand, marketing, and customer team leads, learn how to engage audiences with your brand in a way that builds trust – and loyalty – for the long run.
The Best of the Network: 2021
In ‘The Best of The Network', we've put together a collection of work produced by our agency Network members over the past twelve months that demonstrate the vast variety of projects run via GO!, and the relationships formed.