The social media landscape is transforming. From new platforms to evolving algorithms and updated features - in-house marketers need to act quickly to stay ahead, but where should your brand invest?

In this virtual session, hear from industry experts on what’s working (and what's not), how to balance paid vs. organic reach, and avoid the common pitfalls brands face when entering new social spaces.

Join a free upcoming strategy session with The GO! Network here

During this 1-hour workshop playback, you'll learn:

📲 Why TikTok, BeReal, and others are changing the game.

🚀 How to create engaging, trend-driven content.

🎯 How to make the most of ad spend and organic reach.

✅ Brands that got it right (and how they did it).

🤔 What brands need to know before diving in.

Connect with our speakers:

Resources