In this workshop for B2B marketing and sales leaders, our experts shared how to get started with a strategy that sets you up for more effective lead generation and nurture.

Most B2B marketers by now will understand the potential value of an aligned sales and marketing strategy – but the process to build this can be daunting.

In this virtual session for B2B marketing and sales leaders, our experts cover the building blocks of marketing-sales alignment - answering your questions to help prioritise a strategy that works for you.

Join a free upcoming strategy session with GO! here

During this 1-hour workshop playback, you'll learn:

✅ The tangible benefits of a well-aligned B2B strategy for both teams.

❌ The common roadblocks to marketing-sales alignment.

🗝️ Key considerations to help achieve your alignment goals.

📈 How to continuously improve your marketing-sales B2B strategy.

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