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Wakefield Grammar School Foundation appoint House for media & creative direction

One of the country’s leading families of independent day schools, Wakefield Grammar School Foundation have appointed GO! Network Member House Creative for creative and media marketing support.

GO! Insights

The GO! Network Team

The Macclesfield-based creative agency will act as an integrated partner that can help raise awareness of the foundation, covering PR, Media, and creative direction via a multi-channel campaign.

 

Coming out of the pandemic, Niall Williams, Head of Marketing at Wakefield Grammar, was looking to bring more structure to the foundation’s agency partnerships.

 

“When it came to selecting House Creative, the thing that really made them stand out against their competitors was the sheer quality of the ideas. They really went above and beyond the brief by creating a number of creative routes for us to choose from.

 

Most importantly, their wealth of experience and their close-knit team dynamics really shone through. I knew that they could become a great extension of our team.”

Wakefield Grammar New prospectus items as created by House Creative
House have already kicked off work on key collateral for the foundation

 

House Creative won the brief after a competitive pitch process run via the GO! Network on behalf of the foundation.

 

“Working with GO! to run the pitch has been a seamless experience from start to finish. I think that there’s a real need for stakeholders in my position to have a talent match service for selecting the right agency/agencies.”

 

On the appointment, Managing Director of House Creative Christine Colbert said, “Our task was to create a positioning and visual execution that joined up the dots yet allowed flexibility, as well as incorporating each school’s individual brand assets and unique values. This new work informs key communications to raise awareness and recruit new students.”

The GO! Network connects organisations with agencies that fit their needs. To learn more, get in touch here.

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