Legal firm Aaron & Partners have appointed brand and strategy specialists, GO! Network Members Delineo, part of stm_group, to support their continued growth strategy.
As well as updating and delivering fresh collateral for the business, the Delineo team will support on multiple levels across the team’s marketing strategy.
Delineo, part of stm_group, were chosen after a competitive pitch process via The GO! Network.
On the appointment, Helen Johnson, Head of Marketing at Aaron & Partners said,
‘Delineo had clearly listened to and understood the brief, showed representative work, and proposed a solution within our budget. Alongside this, it really felt like they were interested in us as a business.’
For Sam Rowlands, Strategy Director at Delineo and the wider group, the win came down to an understanding of the team’s business challenges.
‘We understood the challenges of a specialist legal services business, and mapped out how we are going to support a small team to shape how marketing grows the firm.”
‘As usual, the GO! team have been brilliant. Not only do they develop a comprehensive understanding of the client’s needs, but they also know that the capability of our agency - and the people - will be well matched to the client.’
On using The GO! Network process to find the agency, Helen said,
‘GO! took the brief and gave it form and shape, checked back and chose candidate agencies based on our budget and requirements. We'd have let the process slip under work pressure without GO!’s guiding hand.’
Work is already underway in the new partnership, building into the rest of the year.
The GO! Network is a cost-free agency search process for brands across all sectors. If you’d like to learn more about our process or get started, get in touch here.