<div class="gn-article"><div class="gn-hero gn-reveal"> <div class="gn-hero__image"><img src="https://cdn.prod.website-files.com/687a235da6861294eec73166/69089aaff92858e13a9fd65a_67b7443c6f21327f64b00e22_03.04%2520-%2520Video%2520Production%2520(1).png" alt=""></div> <div class="gn-hero__head"> <span class="gn-kicker"><span class="dot"></span>Event · Expression</span> <h1 class="gn-title">How to Get Your Video Production Game Up and Running</h1> <div class="gn-meta"> <strong>The GO Network</strong> <span class="pip"></span> <span>3 April 2025</span> <span class="pip"></span> <span>1 min read</span> </div> </div> </div> <div class="gn-event-meta gn-reveal"><div class="gn-event-meta__block"> <span class="gn-event-meta__label">When</span> <span class="gn-event-meta__value gn-date">Thu, 3 Apr 2025 · 09:00</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Where</span> <span class="gn-event-meta__value">Online</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Status</span> <span class="gn-event-status gn-event-status--recording">Past · Recording</span> </div></div> <div class="gn-body"> <p class="gn-lede gn-reveal">Join us for a practical session where industry experts will break down everything you need to know about building an effective video marketing strategy.</p> <p class="gn-reveal">From essential production techniques to maximising reach, this session will equip you with the insights to start strong and scale your video efforts.</p> <p class="gn-reveal"><strong>Duration: 1 Hour</strong></p> <aside class="gn-callout gn-reveal"> <div class="gn-callout__label">What this means for you</div> <h4>On the Agenda:</h4> <ul> <li><strong>Why Video Matters More Than Ever:</strong> Learn how video is shaping marketing today.</li> <li><strong>Production on Any Budget:</strong> Discover how brands of all sizes can create high-quality video.</li> <li><strong>Maximising Reach &amp; ROI:</strong> Uncover strategies for optimising video distribution and performance.</li> <li><strong>Overcoming Common Challenges:</strong> Hear expert advice on solving production and budget issues.</li> <li><strong>Success Stories:</strong> Learn from real brands that have mastered video marketing.</li> </ul> </aside> <h2 class="gn-reveal">Why Attend?</h2> <p class="gn-reveal">Learn from experienced video marketing professionals. Get practical strategies that you can implement immediately. Understand how to make video content work for your brand's goals. Ask your burning questions and get expert insights.</p> <h2 class="gn-reveal">Who Should Attend?</h2> <p class="gn-reveal">Heads of Marketing &amp; Brand Leaders. Content &amp; Social Media Managers. In-House Marketing Teams Exploring Video Strategy. Anyone Looking to Enhance their Video Marketing Approach.</p> <div class="gn-speakers gn-reveal"> <h3 class="gn-speakers__title">Speakers</h3> <div class="gn-speakers__grid"> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Adam Britton</span> <span class="gn-speaker__role">Chief Creative Officer · TrunkBBI</span> <a href="https://www.linkedin.com/in/adambritton/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Fiona Parker</span> <span class="gn-speaker__role">Head of Content Production · Hydrogen</span> <a href="https://www.linkedin.com/in/fparker17/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Adrian Jones</span> <span class="gn-speaker__role">Head of Production Team · Orchard</span> <a href="https://www.linkedin.com/in/adrian-jones-168b3396/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> </div> </div> <p class="gn-reveal">Missed it? Watch the full session playback <a href="https://www.thegonetwork.com/resources/playback-how-to-get-your-video-production-game-up-and-running" target="_blank"><strong>here</strong></a>.</p> </div></div> <aside class="gn-related gn-reveal" data-auto="related-reading"> <div class="gn-related__label">Related reading</div> <ul class="gn-related__list"> <li class="gn-related__item"> <a href="/articles/playback-how-to-get-your-video-production-game-up-and-running" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Playback: How to Get Your Video Production Game Up and Running</span> <span class="gn-related__excerpt">Expert advice from TrunkBBI, Hydrogen, and Orchard on building a stronger video offer. Watch the free playback and get practical tactics you</span> </a> </li> <li class="gn-related__item"> <a href="/articles/round-up-video-production-for-brands---5-things-you-need-to-know" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Round-up: Video Production for Brands - 5 Things You Need to Know</span> <span class="gn-related__excerpt">Expert tips on objectives, audience insight, and storytelling to help your agency scale video production and maximise client ROI.</span> </a> </li> <li class="gn-related__item"> <a href="/articles/round-up-5-website-optimisation-pain-points-and-how-to-manage-them" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Round-up: 5 Website Optimisation Pain Points – And How to Manage Them</span> <span class="gn-related__excerpt">Experts share 5 common web optimisation challenges, from rising bounce rates to poor conversions, and how to assess your site against real s</span> </a> </li> <li class="gn-related__item"> <a href="/articles/first-time-tv-advertising-success-stories-and-proven-strategies-for-brands" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">First-Time TV Advertising: Success Stories and Proven Strategies for Brands</span> <span class="gn-related__excerpt">Agency experts unpack ROI potential, common pitfalls, and budget tips for launching a brand&#39;s first TV campaign with measurable results.</span> </a> </li> </ul> </aside>