<div class="gn-article"><div class="gn-hero gn-reveal"> <div class="gn-hero__image"><img src="https://cdn.prod.website-files.com/687a235da6861294eec73166/69089aa79f084b0dc697f30d_651d7ecdfb5e1d60c125f9b3_62a898a68d8be5041d9604c6_Tuesday%25252028%252520June.%2525209-11am%252520(2).png" alt=""></div> <div class="gn-hero__head"> <span class="gn-kicker"><span class="dot"></span>Event · Expression</span> <h1 class="gn-title">Decoding Digital LIVE: Revenue Optimisation Blueprint by Door4</h1> <div class="gn-meta"> <strong>The GO Network</strong> <span class="pip"></span> <span>28 June 2022</span> <span class="pip"></span> <span>1 min read</span> </div> </div> </div> <div class="gn-event-meta gn-reveal"><div class="gn-event-meta__block"> <span class="gn-event-meta__label">When</span> <span class="gn-event-meta__value gn-date">Tue, 28 Jun 2022 · 08:30</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Where</span> <span class="gn-event-meta__value">129 Deansgate, Manchester, M3 3WR</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Status</span> <span class="gn-event-status gn-event-status--recording">Past · Recording</span> </div></div> <div class="gn-body"> <p class="gn-lede gn-reveal">This in-person session from The GO Network Members Revenue Optimisation Blueprint will be led by three experienced e-commerce industry experts with insights and inspiration to help you transform your brands performance.</p> <p class="gn-reveal">Join experts, Sean Dwyer, Michael Brennan, and Conrad Grimshaw, each with unique angles on ensuring maximum beneficial outcomes from your digital productions.</p> <aside class="gn-callout gn-reveal"> <div class="gn-callout__label">What you'll learn</div> <h4>What you'll learn</h4> <ul> <li><strong>Sean Dwyer.</strong> Sean will explain how using the See, Think, Do, and Care model is not solely locked to media and advertising — he'll be demonstrating how it impacts the entire e-commerce user journey.</li> <li><strong>Michael Brennan.</strong> Door4s MB will focus on how to improving conversion rates, lower CPAs, and working smarter not harder with your ads.</li> <li><strong>Conrad Grimshaw.</strong> Conrad will wrap up the workshop format morning with a holistic look at user journey planning. He'll show how customers flow through your website and the impact content, aesthetic, structure, function, and most importantly testing, optimises performance.</li> </ul> </aside> <p class="gn-reveal">The event will kick off at 9am and finish at 11am, with refreshments available throughout the session, and some drinks and networking after the presentations have finished.</p> <p class="gn-reveal">Guests will be treated to a complimentary breakfast served from 8:30am.</p> <p class="gn-reveal"><strong>This event is hosted by our Network members — register below to request your space and the organisers will be in touch.</strong></p> </div></div> <aside class="gn-related gn-reveal" data-auto="related-reading"> <div class="gn-related__label">Related reading</div> <ul class="gn-related__list"> <li class="gn-related__item"> <a href="/articles/investing-in-ux-to-supercharge-your-digital-marketing-performance" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Investing in UX to Supercharge your Digital Marketing Performance</span> <span class="gn-related__excerpt">Prove UX investment to stakeholders, benchmark your site or app performance, and get practical optimisation steps from agency experts at The</span> </a> </li> <li class="gn-related__item"> <a href="/articles/understanding-the-go-network" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Introduction to Membership – Understanding The GO Network</span> <span class="gn-related__excerpt">New and prospective members: see how 1,000+ brand-agency partnerships are built, from profile optimisation to brand introductions, in one 60</span> </a> </li> <li class="gn-related__item"> <a href="/articles/ai-takes-flight-data-ai-cloud-solutions-for-personalisation-in-travel-hospitality" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">AI Takes Flight: Data &amp; AI Cloud Solutions for Personalisation in Travel &amp; Hospitality</span> <span class="gn-related__excerpt">Recorded session from Google London: experts cover data optimisation, generative AI, and ML Ops to scale personalised customer experiences i</span> </a> </li> <li class="gn-related__item"> <a href="/articles/amazon-uncovered-live-q-a-with-our-panel-of-amazon-experts" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Amazon Uncovered: Live Q&amp;A with our Panel of Amazon Experts</span> <span class="gn-related__excerpt">Agency owners get live answers on Amazon Vendor vs Seller, ad optimisation, and logistics from seasoned experts. 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