<div class="gn-article"><div class="gn-hero gn-reveal"> <div class="gn-hero__image"><img src="https://cdn.prod.website-files.com/687a235da6861294eec73166/69089aab258c94ed74ae56bf_651d7ed2aefcf6e607c3be0c_628cabea67d9ef713c6930b3_Content%252520and%252520Event%252520Headers%252520(10)%252520(1)%252520(1).png" alt=""></div> <div class="gn-hero__head"> <span class="gn-kicker"><span class="dot"></span>Event · Expression</span> <h1 class="gn-title">Finding Your Fit - Managing External Support in a Fast-Growth Business</h1> <div class="gn-meta"> <strong>The GO Network</strong> <span class="pip"></span> <span>27 July 2022</span> <span class="pip"></span> <span>1 min read</span> </div> </div> </div> <div class="gn-event-meta gn-reveal"><div class="gn-event-meta__block"> <span class="gn-event-meta__label">When</span> <span class="gn-event-meta__value gn-date">Wed, 27 Jul 2022 · 09:00</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Where</span> <span class="gn-event-meta__value">Online</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Status</span> <span class="gn-event-status gn-event-status--recording">Past · Recording</span> </div></div> <div class="gn-body"> <p class="gn-lede gn-reveal">Are you making the most of your outsourced support?</p> <p class="gn-reveal">As fast-growth business leaders expand their teams, the time and resource needed to properly assess, research and optimise your team set-up is a luxury that's hard to come by.</p> <p class="gn-reveal">In this interactive virtual workshop, we'll share how to build a plan for an optimised business function that grows with you. From lead agencies to specialised support, we'll cover the pros, cons, and key considerations that go into assessing your external hiring strategy and getting the best from your teams.</p> <aside class="gn-callout gn-reveal"> <div class="gn-callout__label">What this means for you</div> <h4>Key points on the agenda:</h4> <ul> <li><strong>Getting started.</strong> Framing your resource, goals and future planning for growth.</li> <li><strong>Building the team.</strong> Considerations, challenges and opportunities for building a marketing function that suits <strong>your</strong> business needs.</li> <li><strong>Measuring performance.</strong> How to assess and evaluate your marketing support, when to expand or diversify your marketing structure or headcount.</li> <li><strong>Mutual success.</strong> Tips and strategies for ensuring your external support is future-proofed for your business growth.</li> </ul> </aside> <div class="gn-speakers gn-reveal"> <h3 class="gn-speakers__title">Speakers</h3> <div class="gn-speakers__grid"> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Caity Smith</span> <span class="gn-speaker__role">Director, Delivery &amp; Operations · Daydot</span> <a href="https://www.linkedin.com/in/caitlyn-smith-74218567/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Caroline Goodwin</span> <span class="gn-speaker__role">Operations Director · Tangent</span> <a href="https://www.linkedin.com/in/carolinegoodwin/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Dan Greenall</span> <span class="gn-speaker__role">VP Marketing · Sorted Group</span> <a href="https://www.linkedin.com/in/dangreenall/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Nick Partridge</span> <span class="gn-speaker__role">Senior Brand Manager · Nix &amp; Kix</span> <a href="https://www.linkedin.com/in/nick-partridge-a2a02442/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> </div> </div> <p class="gn-reveal">This limited workshop session will allow you to ask key questions that shape the conversation, register below to reserve your place.</p> </div></div> <aside class="gn-related gn-reveal" data-auto="related-reading"> <div class="gn-related__label">Related reading</div> <ul class="gn-related__list"> <li class="gn-related__item"> <a href="/articles/leadership-panel---maximising-your-marketing-budget-with-in-house-and-external-support" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Leadership Panel - Maximising your Marketing Budget with In-house and External Support</span> <span class="gn-related__excerpt">Senior brand leaders share how to frame resources, build the right team structure, and future-proof marketing growth for maximum budget impa</span> </a> </li> <li class="gn-related__item"> <a href="/articles/finding-your-fit-managing-external-support-in-a-fast-growth-business" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">How to Use Marketing Agency Support in a Fast-Growth Business</span> <span class="gn-related__excerpt">Discover the triggers that signal when to bring in external partners, plus how to manage them for stronger ROI and a more focused in-house t</span> </a> </li> <li class="gn-related__item"> <a href="/articles/finding-the-right-talent-attraction-and-engagement-strategy-for-your-business" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Finding the Right Talent Attraction and Engagement Strategy for your Business</span> <span class="gn-related__excerpt">Agency experts break down employer branding, hiring plans, and internal engagement structures to help you build a talent strategy that fits </span> </a> </li> <li class="gn-related__item"> <a href="/articles/mutual-success-getting-the-best-from-your-agency-relationships" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Mutual Success: Getting the best from your Agency Relationships</span> <span class="gn-related__excerpt">Senior marketing leaders share frameworks for agency selection, performance benchmarking, and building partnerships that deliver at every st</span> </a> </li> </ul> </aside>