Pitch Win: Turning Point Selects Arch for New App Development Project

June 17, 2025

UK-wide health and social care service provider, Turning Point appoints Arch to support build of new ‘harm reduction’ app, following a competitive pitch process managed by The GO! Network.

The Search

On the process, Martin Braithwaite, Marketing Manager at Turning Point comments:

"The GO! Network took us through an unfamiliar process step-by-step whilst working towards a tight timescale. They were professional throughout and made sure we selected the agency which best matched our needs.

Using The GO! Network definitely saved us both time and money."

The Appointment

Following a thorough Search & Selection process and a final three-way competitive pitch, Arch's passion, and shared commitment to Turning Point's long-term objectives led them to winning the project.

On the appointment, Martin adds:

"All the agencies endorsed by The GO! Network were capable of doing the job from a technical perspective, so for us it was about finding the best cultural and personal fit, as well as one that really understands our business needs to bring further suggestions to the table that we may not have thought of.

We felt Arch matched our criteria perfectly, with confidence that they wanted a true partnership - not just to build an app and walk away."

Arch will work collaboratively with the Turning Point team on their new app development project, from initial design to build and beyond.

The teams will be working together throughout the year, effective immediately.

The GO! Network offers a cost-free agency search and selection process for in-house marketing leaders across all sectors. To learn more about our process or to get started, please contact us here.

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