<div class="gn-article"><div class="gn-hero gn-reveal"> <div class="gn-hero__image"><img src="https://cdn.prod.website-files.com/6877701b88030d58f11ac053/6a16dbdbd94d00ddfd0c66e5_the-ivy-x-tank-banner-68c88855846af254629958.webp" alt=""></div> <div class="gn-hero__head"> <span class="gn-kicker"><span class="dot"></span>News</span> <h1 class="gn-title"><em>Pitch Win:</em> The Ivy Appoints Tank to Lead Local PR for Nottingham Launch Campaign</h1> <div class="gn-meta"> <strong>The GO Network</strong> <span class="pip"></span> <span>8 August 2025</span> <span class="pip"></span> <span>1 min read</span> </div> </div> </div> <div class="gn-body"> <h2 class="gn-reveal">The Search</h2> <p class="gn-lede gn-reveal">With over 40 venues across the UK and a rich heritage in British hospitality, The Ivy Collection continues to evolve its regional footprint. For the Nottingham launch, the brand sought a PR partner with deep local knowledge, premium lifestyle media connections, and a track record of delivering elevated launch campaigns.</p> <p class="gn-reveal">The GO Network worked with The Ivy's in-house marketing and PR teams to lead a fast-paced agency selection process, prioritising Nottingham-based agencies with proven experience in hospitality, influencer engagement, and high-profile event execution.</p> <figure class="gn-fig gn-reveal"> <div class="gn-fig__media"><img src="https://cdn.prod.website-files.com/6877701b88030d58f11ac053/6a16dbdb60aad00989ab0d75_nottingham-ivy-68c7f67beb375619924799.webp" alt="The Ivy Nottingham Brasserie"></div> <figcaption>The Ivy Nottingham Brasserie, the latest regional opening from The Ivy Collection.</figcaption> </figure> <h2 class="gn-reveal">The Appointment</h2> <p class="gn-reveal"><strong>Tank</strong>, an award-winning PR agency headquartered in Nottingham, will now a PR campaign encompassing press and influencer engagement, event management, and launch milestone planning.</p> <p class="gn-reveal">Activity will cover four key moments: the opening announcement, reservation line launch (including a hero stunt), launch party, and official opening day. The campaign will aim to maximise regional talkability, attract new diners, and embed The Ivy Nottingham Brasserie into the city's cultural fabric.</p> <aside class="gn-quote gn-reveal"><q>Tank's understanding of Nottingham's media landscape, paired with their creative flair and experience in luxury hospitality, made them the perfect fit.</q><cite>Matt Delooze · Brand Partnerships Manager, The GO Network</cite></aside> </div></div> <aside class="gn-related gn-reveal" data-auto="related-reading"> <div class="gn-related__label">Related reading</div> <ul class="gn-related__list"> <li class="gn-related__item"> <a href="/articles/pitch-win-citizens-advice-appoints-daughter-studio-to-lead-energy-campaign-strategy-and-brand-activation" class="gn-related__link"> <span class="gn-related__category">News</span> <span class="gn-related__title">Pitch Win: Citizens Advice Appoints Daughter Studio to Lead Energy Campaign Strategy and Brand Activation</span> <span class="gn-related__excerpt">Daughter Studio lands a 3-year energy campaign brief, covering proposition development, segmentation strategy, and brand activation roadmap </span> </a> </li> <li class="gn-related__item"> <a href="/articles/pitch-win-vetoquinol-appoints-vega-as-integrated-digital-partner-across-uk-brand-portfolio" class="gn-related__link"> <span class="gn-related__category">News</span> <span class="gn-related__title">Pitch Win: Vetoquinol Appoints Vega as Integrated Digital Partner Across UK Brand Portfolio</span> <span class="gn-related__excerpt">The GO Network structured the agency search that matched Vetoquinol with Vega to lead paid media, SEO, influencer, and UX across its UK pet </span> </a> </li> <li class="gn-related__item"> <a href="/articles/pitch-win-mood-media-appoints-realtime-agency-to-lead-paid-search-strategy-across-europe-and-us" class="gn-related__link"> <span class="gn-related__category">News</span> <span class="gn-related__title">Pitch Win: Mood Media Appoints Realtime Agency to Lead Paid Search Strategy Across Europe and U.S.</span> <span class="gn-related__excerpt">Performance agency Realtime takes on multi-market paid search across Europe and the U.S., covering five territories, Google and Bing, and Sa</span> </a> </li> <li class="gn-related__item"> <a href="/articles/pitch-win-citizens-advice-appoints-banc-to-lead-paid-media-strategy-for-energy-savers-campaign" class="gn-related__link"> <span class="gn-related__category">News</span> <span class="gn-related__title">Pitch Win: Citizens Advice Appoints Banc to Lead Paid Media Strategy for Energy Savers Campaign</span> <span class="gn-related__excerpt">Manchester agency Banc lands the Energy Savers campaign brief, delivering cross-channel paid media to reach audiences at risk of fuel povert</span> </a> </li> </ul> </aside>