<div class="gn-article"><div class="gn-hero gn-reveal"> <div class="gn-hero__image"><img src="https://cdn.prod.website-files.com/687a235da6861294eec73166/69089aa04f0cac54eb50ec1d_651d7ec9912ce39a76f3a37a_61bcb819801663bbc92350b2_Blog%252520covers%252520(33)%252520(1).png" alt=""></div> <div class="gn-hero__head"> <span class="gn-kicker"><span class="dot"></span>Event · Expression</span> <h1 class="gn-title">Agency Workshop: Planning for Profit</h1> <div class="gn-meta"> <strong>The GO Network</strong> <span class="pip"></span> <span>20 July 2022</span> <span class="pip"></span> <span>1 min read</span> </div> </div> </div> <div class="gn-event-meta gn-reveal"><div class="gn-event-meta__block"> <span class="gn-event-meta__label">When</span> <span class="gn-event-meta__value gn-date">Wed, 20 Jul 2022 · 09:00</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Where</span> <span class="gn-event-meta__value">Online</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Status</span> <span class="gn-event-status gn-event-status--recording">Past · Recording</span> </div></div> <div class="gn-body"> <p class="gn-lede gn-reveal">As your agency grows, it's all too easy to lose track of profit. Fast-growth agencies continuously come up against common challenges, and often make similar mistakes along the way.</p> <p class="gn-reveal">In the first of this series for agency owners looking to scale their profitability, Rory Spence of expert accountancy The Wow Company will walk you through the first stage of profit building, planning for it.</p> <aside class="gn-callout gn-reveal"> <div class="gn-callout__label">What this means for you</div> <h4>Key points on the agenda:</h4> <ul> <li><strong>Goal-setting and benchmarking your current profit margins.</strong></li> <li><strong>Realistically assessing your billing capacity.</strong></li> <li><strong>Understanding where the profit's going.</strong></li> <li><strong>Building a structured plan to increase profit.</strong></li> </ul> </aside> </div></div> <aside class="gn-related gn-reveal" data-auto="related-reading"> <div class="gn-related__label">Related reading</div> <ul class="gn-related__list"> <li class="gn-related__item"> <a href="/articles/agency-workshop-pricing-for-profit" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Agency Workshop: Pricing for Profit</span> <span class="gn-related__excerpt">Wow Company&#39;s Benchpress data reveals how top-performing agencies set hourly rates and fees, so you can benchmark your pricing and close mor</span> </a> </li> <li class="gn-related__item"> <a href="/articles/agency-workshop-making-2022-your-most-profitable-year-yet" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Agency Workshop: Making 2022 your most profitable year yet</span> <span class="gn-related__excerpt">Wow Company joins The GO Network to share Benchpress survey insights, peer discussion, and practical tips for building a more profitable, su</span> </a> </li> <li class="gn-related__item"> <a href="/articles/agency-workshop-building-a-profit-culture" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Agency Workshop: Building a &#39;Profit Culture&#39;</span> <span class="gn-related__excerpt">Access this recorded agency workshop on building profit culture: tactics to incentivise staff, drive profit-thinking, and get your whole tea</span> </a> </li> <li class="gn-related__item"> <a href="/articles/10-key-elements-to-maximise-website-engagement" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">10 Key Elements to Maximise Website Engagement, by WebBox</span> <span class="gn-related__excerpt">WebBox&#39;s Sean walks agency owners through 10 actionable UX and conversion rate fixes you can apply to your agency site in under 30 minutes.</span> </a> </li> </ul> </aside>