80% of executives believe they deliver an exceptional customer experience – so why do only 8% of customers agree?

From UX to data management to customer journeys to branding, the business areas that impact your customer growth and retention are increasingly complex.

In this workshop for cross-business leaders seeking to positively impact their customer engagement and retention, our customer branding, engagement and experience experts will share how to get started with a comprehensive customer strategy that matches your business priorities, objectives and capacity.

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Key points on the agenda:

• Getting started - assessing your customer experience strategy, resource and goals

• Building your strategy - prioritising your efforts across the many options for improving your customer's experience

• Implementation - executing an improved customer strategy, gaining buy-in and when to bring in external support

• Measuring success - how to maintain, evaluate and continue to optimise your customer experience, engagement, and growth

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Our Experts

We'll be joined by Customer communications, experience, and strategy experts from our network:

Armin Talic, Commercial Director, KOMODO

Mike Cooper, Head of Customer Experience, Trinity McQueen

Neil Taylor, Founder, Schwa*

Richard Trigg, Product Experience Partner, Tangent

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Moderated by Charlotte Boerescu-Kelly, Head of Marketing, GO!

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Save your Space

This limited workshop session will allow you to ask key questions that shape the conversation – register below to reserve your place.

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