Whether you’re a seasoned expert in PR and media, or a senior leader looking to understand the wider picture for your strategy, this workshop will give you the tools you need to map an intelligent approach to your brand-building.

Building a strong brand is vital for any business looking to increase audience recognition, improve customer loyalty, and elevate brand awareness - but how do you define the right strategy for your business?

In this virtual strategy workshop for in-house communications and brand leaders, our experts explore the evolving dynamics between PR and brand strategies, shedding light on how to frame and invest in both areas in a way that works for your business.

On the agenda:

  • PR and Brand in context – The role of PR in your brand identity - and vice versa - in 2024, and the impact of changing audience behaviour on different businesses.
  • Framing your strategy – How to clarify resource, objectives, and tactics across different streams and stakeholders.
  • PR and Brand in harmony – The key considerations before investing in your own strategy, assessing your activation strategy, and final advice from our experts.

Our speakers:

Got a specific challenge? This industry workshop will allow you to ask key questions that shape the conversation – register below to reserve your place.

Events

Join The Community

Help us send you the right stuff!

Read about our Privacy Policy and Terms of Service.

Thank you!
It's great to have you.
Something went wrong - please try again!
Events