ABOUT THE WORKSHOP
Software, tools and data are no longer just a 'tech' issue - they're a business issue. From reduced costs to improved customer experience to better sales conversions, the benefits of streamlined digital systems are obvious to most - so why is it so often overlooked?
In this session for business managers and team leads with larger digital requirements, we’ll go through:
- Getting started: The bottom-line business impact of a ‘bad digital back-end', common challenges seen in digital transformation projects - and how to avoid them
- Building your strategy: How to map your project, and the key considerations you need to assess before kicking off your digital transformation initiative - timelines, resources, people and priorities
- Implementation: How to execute a digital transformation project successfully, from culture transformation to technical specifications
- Leveling up your digital systems: Measuring success, planning for continuous improvement, and when to engage external support
This session will be led by our panel of research, data and analysis experts:
Andy Nicol, Head of Digital Strategy, Sputnik
Brant McNaughton, MD, Ecce
Jon Butler, CEO, TrunkBBI
Nadine Clarke, Product Experience Partner, Tangent
Moderated by Chloe Hooley, Head of GO! Network
JOINING THIS SESSION
This limited workshop session will allow you to ask key questions that shape the conversation – register below to reserve your place.