With over 70% of consumers stating that product packaging design influences their buying decisions - are you making the most out of your packaging?

In this virtual session, we cover the latest trends in product and packaging design across a range of sectors, how businesses are intelligently linking their product marketing to their wider visual brand, along with the opportunities to invest in refreshing and optimising your own product and packaging approach.

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On the Agenda:

• What’s changing? – The latest trends and updates in the world of product and packaging in a competitive online and offline landscape

• Design vs. Brand – How your wider brand identity and strategy connects into your visual packaging and product design

• Design that delivers – The latest innovation, opportunities, and best-practise examples of effective packaging and product design

• Q&As – Your chance to ask our expert panel about the biggest challenges and pressing questions in relation to your own strategy

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Our speakers:

• Antonio Giansante, Managing Director, BGN Agency

• Jon-Paul Lightfoot, Head of Packaging and Retouch, Shoot the Moon

• Mark Ross, Managing & Creative Director, Glorious Creative Limited

• Richard Attwater, Co-Founder & Managing Director, Sergeant Walnuts

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Got a specific challenge? This limited workshop session will allow you to ask key questions that shape the conversation – register below to reserve your place.