An Introduction to Amazon Ads - and How to Drive Growth with your Amazon Ad Strategy

GO! Network ‘Deep Dives’ are a chance for our community to drill down into specialist areas of their strategy, with support from our Network members.‍

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In this Deep Dive for eComm, Performance, Content and Digital marketing leaders, GO! Network Members Toucan Ecommerce are sharing a comprehensive guide to Amazon advertising. 

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From ad types to strategy and the latest guidance on budgets, this 45 minute session will cover:

• Ad types and targeting - The Amazon advertising platform, exploring different Amazon ad types, and targeting on Amazon

• Planning your campaign: Campaign types and their uses, how to set your goals and KPIs, budgets, and the seasonal considerations you need to know.

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Speakers:

• Dan Makdessi, Commercial Director, Toucan Ecommerce

• James Northcott, Founder, Toucan Ecommerce

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Please note: This 1-hour workshop is free to attend, but space is limited- if you'd like to join, please submit your registration below, and the team will confirm shortly!

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