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<span class="gn-kicker"><span class="dot"></span>Event · Expression</span>
<h1 class="gn-title">Unlocking Exponential Growth through Breaking Stereotypes and Optimising Creative and Media</h1>
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<strong>The GO Network</strong>
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<span>26 June 2024</span>
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<span>1 min read</span>
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<span class="gn-event-meta__label">When</span>
<span class="gn-event-meta__value gn-date">Wed, 26 Jun 2024 · 09:30</span>
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<span class="gn-event-meta__label">Where</span>
<span class="gn-event-meta__value">Online</span>
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<span class="gn-event-meta__label">Status</span>
<span class="gn-event-status gn-event-status--recording">Past · Recording</span>
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<p class="gn-lede gn-reveal">As a leading provider of high-quality escorted tours and cruises, <strong>Riviera Travel</strong> faced the daunting challenge of standing out in a fiercely competitive industry.</p>
<p class="gn-reveal">In this <strong>1-hour</strong> session, <strong>Sarah Fowler</strong>, Marketing Director of <strong>Riviera Travel</strong> will be sharing how through a strategic brand transformation and innovative media initiatives, they not only met ambitious growth targets but exceeded expectations, charting a new course for success.</p>
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<div class="gn-callout__label">What you will learn</div>
<h4>Unlocking growth through smarter creative and media</h4>
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<li><strong>Craft your story for boomers.</strong> How to craft your story for boomers.</li>
<li><strong>Clever production tactics.</strong> Clever production tactics to save time and money.</li>
<li><strong>Media planning.</strong> Media planning to get the best results out of creative.</li>
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<h3 class="gn-speakers__title">Speakers</h3>
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<span class="gn-speaker__name">Sarah Fowler</span>
<span class="gn-speaker__role">Marketing Director · Riviera Travel</span>
<a href="https://www.linkedin.com/in/sarahannefowler/" class="gn-speaker__link" target="_blank">LinkedIn →</a>
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<span class="gn-speaker__name">Tim Clyde</span>
<span class="gn-speaker__role">Co Founder · Kitchen</span>
<a href="https://www.linkedin.com/in/tim-clyde-a630163/" class="gn-speaker__link" target="_blank">LinkedIn →</a>
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<span class="gn-speaker__name">Dom Randle</span>
<span class="gn-speaker__role">Director · Running Total Media</span>
<a href="https://www.linkedin.com/in/dominic-randle-688b58128/" class="gn-speaker__link" target="_blank">LinkedIn →</a>
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<span class="gn-speaker__name">Vaila Robertson</span>
<span class="gn-speaker__role">Head of Strategy · Kitchen (host)</span>
<a href="https://www.linkedin.com/in/vaila-robertson-76101718/" class="gn-speaker__link" target="_blank">LinkedIn →</a>
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<p class="gn-reveal"><em>This event is hosted by a member of our Agency Network - to register for free, please visit the event page </em><a href="https://www.eventbrite.co.uk/e/unlocking-exponential-growth-through-breaking-stereotypes-and-optimising-creative-and-media-tickets-906065685857?aff=oddtdtcreator" target="_blank"><strong><em>here</em></strong></a><em>, or submit the form to the right and we'll confirm your registration with the agency.</em></p>
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