<div class="gn-article"><div class="gn-hero gn-reveal"> <div class="gn-hero__image"><img src="https://cdn.prod.website-files.com/687a235da6861294eec73166/69089ab03c2a50aaa61e1eef_65fc3221a967baefdccc4f16_7756c678b4a2-ads_landscape_1.png" alt=""></div> <div class="gn-hero__head"> <span class="gn-kicker"><span class="dot"></span>Event · Expression</span> <h1 class="gn-title">Improve UX &amp; Boost Conversions By Up To 400% With Design Thinking</h1> <div class="gn-meta"> <strong>The GO Network</strong> <span class="pip"></span> <span>18 April 2024</span> <span class="pip"></span> <span>2 min read</span> </div> </div> </div> <div class="gn-event-meta gn-reveal"><div class="gn-event-meta__block"> <span class="gn-event-meta__label">When</span> <span class="gn-event-meta__value gn-date">Thu, 18 Apr 2024 · 10:00</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Where</span> <span class="gn-event-meta__value">Online</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Status</span> <span class="gn-event-status gn-event-status--recording">Past · Recording</span> </div></div> <div class="gn-body"> <p class="gn-lede gn-reveal">Delve into the world of user experience (UX) design and research – uncovering its unrivalled marketing impact through design thinking.</p> <p class="gn-reveal"><strong>Discover the crucial role UX plays in the success of your online business</strong> and how you can unlock your true potential by thinking like a designer. We'll show you how applying simple design principles can be a game-changer, enhancing not only your website but also <strong>boosting conversions by up to 400%!</strong></p> <aside class="gn-callout gn-reveal"> <div class="gn-callout__label">What's Covered</div> <h4>What's Covered:</h4> <ul> <li><strong>UX design and research.</strong> What is UX design and research and how is it different to CRO?</li> <li><strong>Digital marketing and eCommerce.</strong> Why it's important in digital marketing and eCommerce.</li> <li><strong>Think like a UX designer.</strong> How to think like a UX designer, and how to apply "design thinking" to your websites, marketing and campaigns.</li> <li><strong>Practical tips.</strong> Lots of successful examples and practical tips to take away.</li> <li><strong>No prior design knowledge needed.</strong> No need for prior design knowledge, this creative webinar is suitable for everyone in digital!</li> </ul> </aside> <p class="gn-reveal">This free webinar is <strong>ideal for marketing directors and managers leading a team</strong> but everyone's welcome!</p> <div class="gn-speakers gn-reveal"> <h3 class="gn-speakers__title">Speakers</h3> <div class="gn-speakers__grid"> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">James Walsh</span> <span class="gn-speaker__role">Head of Web Design · The Digital Maze</span> <a href="https://www.linkedin.com/in/jrmwalsh/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Rob Twells</span> <span class="gn-speaker__role">Co-Founder &amp; Managing Director · The Digital Maze</span> <a href="https://www.linkedin.com/in/rob-twells/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> </div> </div> <p class="gn-reveal"><em>James has been a designer for 15 years, and has been involved in hundreds of projects across user interface design, print and branding. He's a designer with a passion for branding and user experience, and has been instrumental in the rebrand of two of our agencies, <a href="https://www.boom-online.co.uk/">Boom</a> and The Digital Maze and has worked with many of our clients to find the value in their brand.</em></p> <p class="gn-reveal"><em>Rob is the Founder of an award winning digital agency (since forming a digital agency group The Digital Maze with Boom Online) specialising in SEO, PPC, CRO, digital strategy and web design. With over 10+ years in the marketing space, Rob has been involved with hundreds of marketing projects and campaigns with some of the best known brands.</em></p> <p class="gn-reveal"><em>This event is hosted by a member of our Agency Network - to register for free, please visit the event page </em><a href="https://thedigitalmaze.com/resources/improve-ux-boost-conversions-by-up-to-400-with-design-thinking/" target="_blank"><strong><em>here</em></strong></a><em>, or submit the form to the right and we'll confirm your registration with the agency.</em></p> </div></div> <aside class="gn-related gn-reveal" data-auto="related-reading"> <div class="gn-related__label">Related reading</div> <ul class="gn-related__list"> <li class="gn-related__item"> <a href="/articles/brave-ideas-webinar-fintech-innovators" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">Brave Ideas Webinar - Fintech Innovators</span> <span class="gn-related__excerpt">PTSB&#39;s Head of Innovation and 365 Business Finance CMO share fintech strategies. 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