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<span class="gn-kicker"><span class="dot"></span>Event · Expression</span>
<h1 class="gn-title">Social Commerce at Scale</h1>
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<strong>The GO Network</strong>
<span class="pip"></span>
<span>12 February 2026</span>
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<span>1 min read</span>
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<span class="gn-event-meta__label">When</span>
<span class="gn-event-meta__value gn-date">Thu, 12 Feb 2026 · 09:00</span>
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<span class="gn-event-meta__label">Where</span>
<span class="gn-event-meta__value">Online</span>
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<span class="gn-event-meta__label">Status</span>
<span class="gn-event-status gn-event-status--recording">Past · Recording</span>
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<p class="gn-lede gn-reveal">Platforms like <strong>TikTok, Instagram, and YouTube</strong> are no longer just spaces for engagement, they're driving real commercial outcomes for brands.</p>
<p class="gn-reveal">In this live panel session, leading agency experts will explore how brands can turn social channels into scalable sales ecosystems, where creative storytelling, community, and commerce converge.</p>
<p class="gn-reveal">Hosted by <strong>The GO Network</strong>, this virtual panel brings together social, creative, and performance specialists to uncover:</p>
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<div class="gn-callout__label">What this means for you</div>
<h4>Why Attend</h4>
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<li><strong>The evolution of social commerce.</strong> Where content meets conversion.</li>
<li><strong>Best-practice approaches.</strong> TikTok Shop, Instagram Shopping, and platform-native tools.</li>
<li><strong>Shoppable content.</strong> How to create shoppable content that feels authentic and drives sales.</li>
<li><strong>Balancing community building with commercial outcomes.</strong> Converging engagement and sales strategy.</li>
<li><strong>Tracking success.</strong> How to prove ROI and long-term impact.</li>
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<p class="gn-reveal">Attendees will leave with practical insights on how to plan, execute, and optimise social commerce strategies that convert engagement into measurable business results.</p>
<p class="gn-reveal">If you're a brand or agency professional looking to stay ahead of the curve in paid social, influencer, or digital commerce strategy, this is your chance to hear directly from those shaping the next wave of social-first marketing.</p>
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<h3 style="color:#45ac62; margin:0 0 10px 0;">Panel</h3>
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<li style="margin:0 0 8px 0;"><strong>Hannah Anderson</strong>, Social Media Director, NewGen. <a href="https://www.linkedin.com/in/hanzandz/" style="color:#45ac62; text-decoration:none;">LinkedIn</a></li>
<li style="margin:0 0 8px 0;"><strong>Alex Attfield</strong>, Managing Director, Simply Social. <a href="https://www.linkedin.com/in/alex-attfield-9a6a6027/" style="color:#45ac62; text-decoration:none;">LinkedIn</a></li>
<li style="margin:0;"><strong>Anastasios Moiras</strong>, Technẽ Agency <a href="https://www.linkedin.com/in/anastasiosmoiras/" style="color:#45ac62; text-decoration:none;">LinkedIn</a></li>
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