<div class="gn-article"><div class="gn-hero gn-reveal"> <div class="gn-hero__image"><img src="https://cdn.prod.website-files.com/6877701b88030d58f11ac053/6a16dc97dbf3bcc48a957dcf_27th-20feb.webp" alt=""></div> <div class="gn-hero__head"> <span class="gn-kicker"><span class="dot"></span>Event · Expression</span> <h1 class="gn-title">How Integrated AI Can Accelerate Your Brand&#39;s Growth</h1> <div class="gn-meta"> <strong>The GO Network</strong> <span class="pip"></span> <span>27 February 2025</span> <span class="pip"></span> <span>1 min read</span> </div> </div> </div> <div class="gn-event-meta gn-reveal"><div class="gn-event-meta__block"> <span class="gn-event-meta__label">When</span> <span class="gn-event-meta__value gn-date">Thu, 27 Feb 2025 · 09:00</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Where</span> <span class="gn-event-meta__value">Online</span> </div><div class="gn-event-meta__block"> <span class="gn-event-meta__label">Status</span> <span class="gn-event-status gn-event-status--recording">Past · Recording</span> </div></div> <div class="gn-body"> <p class="gn-lede gn-reveal">This virtual workshop will explore practical applications of <strong>AI for branding</strong>, <strong>marketing</strong>, <strong>and operations</strong>, helping you stay ahead in today's competitive landscape.</p> <p class="gn-reveal">Join industry experts as they discuss how AI-driven tools and strategies can revolutionise your approach to customer engagement, data analysis, and decision-making, ultimately driving your brand's growth.</p> <p class="gn-reveal"><strong>Duration: 1 Hour</strong></p> <aside class="gn-callout gn-reveal"> <div class="gn-callout__label">On the Agenda</div> <h4>What this session covers</h4> <ul> <li><strong>AI in Action:</strong> Discover how AI is transforming branding, marketing, and customer service in real-world scenarios.</li> <li><strong>Customised AI Solutions:</strong> Learn how to select and implement AI tools that align with your brand's unique goals.</li> <li><strong>Case Studies of Success:</strong> Hear from brands that have used AI to streamline operations and achieve exponential growth.</li> <li><strong>Overcoming AI Challenges:</strong> Understand how to address common barriers to AI integration, from cost concerns to team adoption.</li> <li><strong>Measuring AI Impact:</strong> Explore the key metrics to track the effectiveness of AI initiatives in driving ROI and growth.</li> </ul> </aside> <aside class="gn-callout gn-reveal"> <div class="gn-callout__label">Why Attend</div> <h4>What you'll get from this session</h4> <ul> <li><strong>Expert Insights:</strong> Learn from AI specialists who have helped brands successfully integrate AI into their strategies.</li> <li><strong>Actionable Takeaways:</strong> Gain practical knowledge to implement AI tools and techniques immediately.</li> <li><strong>Real-World Examples:</strong> See how brands across industries have leveraged AI to boost growth and efficiency.</li> <li><strong>Interactive Q&amp;A:</strong> Ask your specific AI-related questions and get expert advice in real time.</li> <li><strong>Networking Opportunities:</strong> Connect with forward-thinking professionals who are embracing AI's potential.</li> </ul> </aside> <aside class="gn-callout gn-reveal"> <div class="gn-callout__label">Who Should Attend</div> <h4>This session is for you if you are</h4> <ul> <li>Marketing Managers and Digital Strategists</li> <li>Brand Leaders exploring innovative growth solutions</li> <li>Entrepreneurs and Business Owners looking to scale with AI</li> <li>Data Analysts and Technology Enthusiasts</li> <li>Anyone interested in leveraging AI to enhance brand performance and engagement</li> </ul> </aside> <div class="gn-speakers gn-reveal"> <h3 class="gn-speakers__title">Speakers</h3> <div class="gn-speakers__grid"> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Luke Budka</span> <span class="gn-speaker__role">AI Director · Definition</span> <a href="https://www.linkedin.com/in/thegenerativegeneration/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Billy Henshaw</span> <span class="gn-speaker__role">Group Creative Director · Seventy7</span> <a href="https://www.linkedin.com/in/billy-nick-henshaw-735a3895/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> <div class="gn-speaker"> <div class="gn-speaker__info"> <span class="gn-speaker__name">Charlie Lyons</span> <span class="gn-speaker__role">Co-Founder · Bynd</span> <a href="https://www.linkedin.com/in/charliely0n5/" class="gn-speaker__link" target="_blank">LinkedIn →</a> </div> </div> </div> </div> <p class="gn-reveal">Missed it? Watch the full session playback <a href="https://www.thegonetwork.com/resources/playback-how-integrated-ai-can-accelerate-your-brands-growth" target="_blank"><strong>here</strong></a>.</p> </div></div> <aside class="gn-related gn-reveal" data-auto="related-reading"> <div class="gn-related__label">Related reading</div> <ul class="gn-related__list"> <li class="gn-related__item"> <a href="/articles/ppc-success-blueprint-strategies-for-maximum-roi" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">PPC Success Blueprint: Strategies for Maximum ROI</span> <span class="gn-related__excerpt">Access this on-demand session covering data-driven bidding, AI targeting, ad copy best practices, and real brand case studies to lift paid s</span> </a> </li> <li class="gn-related__item"> <a href="/articles/ai-powered-personalisation-at-scale-what-marketers-need-to-know-in-2025" class="gn-related__link"> <span class="gn-related__category">Expression</span> <span class="gn-related__title">AI Powered Personalisation at Scale: What Marketers Need to Know in 2025</span> <span class="gn-related__excerpt">Gartner warns 80% of marketers will abandon personalisation by 2025. 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